Travel brochure as a genre does not only entices visually, disseminating information, but, rather becomes an ambassador of USP of geographies and locales; as the places cannot speak they need to be spoken for. The travel brochures are not innocent simulacras of the places to be visited but are strategically devised as persuasive advertisement material. The brochures are not only descriptive but prescriptive also. This paper is an initiative to unveil the images in the brochures of Chandigarh Tourism-Chandigarh “a city of surprises”. The brochures are available free of cost from the hub of “shop till you drop” Sector-17 market. The location of brochure availability, make the idea of knowing Chandigarh more happening