Folklore is an umbrella term that covers the knowledge of the people which is traditional as well as creative according to the environmental needs. It is also concerned with the traditional ways of life and customs of the people of a society. Class, gender, age, occupation, local linguistics, ethnic or national identity are some of the defining features of the phenomena of folklore. This paper analyses the diverse aspects of folklore like folk beliefs, folk arts, folk literature and the customs of Odisha - a state located on the south east coast of India, by the Bay of Bengal. It is an assessment of an array of Odia folklore from historical, geographical and cultural perspectives